August 6, 2020

The Niche

Knoepfler lab stem cell blog

Advertising

3 min read

Laurie McGinley and William Wan of the Washington Post broke the story this morning that Google has a new biomedical ad policy that may really shake things up for stem cell clinics. Google announced the new policy on its blog that will restrict advertisements for unproven stem cell clinics, cellular and gene therapies. This is great news. Google Ads for stem cell clinics have definitely driven hundreds if not thousands of customers to unproven stem cell clinics. It’s very likely that many of the …Read More

3 min read

Last year an odd pub  made the big claim that the interstitium is a new organ. I didn’t buy that. Now an over-the-top stem cell advertisement that recently ran in the San Diego Union-Tribune (U-T) is piggybacking off of the supposed “interstitium as new tissue” claim to make all kinds of other claims about some mystery “stem cell” pill. You can see a picture at left of the ad that a The Niche reader sent to me. The word “cure” there is like a …Read More

3 min read

Some unproven stem cell clinics just make things up, but when a big medical organization like Seattle’s largest nonprofit health firm, Swedish Medical Group, has a marketing segment on TV with what in my view are odd and inaccurate claims related to regenerative medicine, the negative impact could be far greater. The segment in question was a sponsored content piece on KING 5 TV, essentially a medical ad for unproven stem cells and regenerative medicine. In my original post I list what I see …Read More

2 min read

Over the last couple of years the marketing of unproven clinic injections of non-FDA-approved stem cells seems in open-throttle mode. What used to just be on the web here and there is now on billboards, newspapers, flyers, infomercials, and on TV. It’s possible that millions of dollars are being spent yearly on advertising this stuff, which means far more than that huge amount is being taken in as revenue by clinics and their associated businesses such as marketing firms. But there’s a different and …Read More